Measure and optimize your email campaigns

Measure your success from anywhere

Opens & Clicks

Track exactly who opened your emails, when they opened them and how many times each email was viewed by each recipient.

SHARING

See who forwarded your email, or shared it on social channels like Facebook and Twitter to amplify your campaign’s message.

Bounce

Know which emails bounce or can’t be delivered. We automatically remove any invalid email addressed to help you maintain clean lists.

GOOGLE ANALYTICS

Use our built-in Google Analytics integration to see what website activity, sales, conversions, and ROI your campaigns are generating.

Optimize your campaigns for the best results

A/B Testing

Choose two subject lines or even two different email designs to test, pick the winning criteria and we’ll send the best performer.

Multi-Variate Testing

Multivariate testing takes the guesswork out of email marketing by streamlining and simplifying the campaign testing process. Create up to 8 different variations of a single campaign at once, testing any combination of subject line, send time, from name, and campaign content. Multivariate reports will compile all the data for you, so you can quickly examine the results and implement the practices in future campaigns.

Reports

Unlike print and traditional direct marketing, email marketing allows you to track how many people opened your email campaigns and see exactly what they clicked. Watching your stats is a—sometimes obsessive—thrill, and reports give you lots of valuable information to help you improve your campaigns going forward.

Spam Tests

To avoid triggering spam filters, we pass your content through real spam filters at the desktop, server, and firewall level before you send it.

Inbox Testing

We test your email in over 25 different email clients before sending your campaign to ensure your email looks great in any inbox.

Google Analytics

Use our built-in Google Analytics integration to see what website activity, sales, conversions, and ROI your campaigns are generating.

Analyze who opens and interacts with your emails

In addition to campaign reports, we provide detailed analytics on how each recipient opens, clicks, and interacts with every email you send.

CLICK OVERLAY

For every email you’ll get a visual report of what links, buttons, and images are most clicked on to give insight into how your audience is interacting with your email and what you can do to optimize your future campaigns.

CLIENT REPORTING

One of the hardest parts about email marketing is making every email look great in the dozens of email clients out there. Our email client report shows you exactly which email clients your recipients are using down to the contact level.